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The Brentwood: A Home of Impressive Beauty (1952)

April 29th, 2015 Sears Homes 2 comments

Many times, I’ve written a note to someone to tell them that they’re living in an Aladdin Kit Home, and invariably, when they right back they’ll say, “I’m so excited to find out that I have a Sears House!”

In fact, I’d say that this happens 80% of the time.

Aladdin kit homes are not Sears kit homes. These are two different companies.

Sears gets all the press, but there were six other companies selling kit homes on a national level and Sears was neither the biggest, nor the longest lived. Sears started selling homes in 1908 and was gone by 1940. Conversely, Aladdin issued their first catalog in 1906 and closed their doors in 1981. During their 32 years in the business, Sears sold about 70,000 homes. Aladdin sold more than 75,000 homes.

When I wrote my first article about kit homes in early 2000, many folks had never even heard of Sears Homes, so perhaps in time, people will come to appreciate (and know about) Aladdin. From an architectural standpoint, it’s a more interesting company, just because of the variety of housing styles offered through the decades.

And many thanks to Dale Wolicki and Rebecca Hunter for finding the beauty featured below! You can visit Dale’s website here, and you can learn more about Rebecca here.

To learn more about identify kit homes, click here.

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The Brentwood was featured on the cover of the 1952 catalog.

The Brentwood was featured on the cover of the 1951 catalog.

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Aladdin was actually a bigger company than Sears, and longer-lived, but today, it seems that fewer people are aware of this company.

Aladdin was actually a bigger company than Sears, and longer-lived, but today, it seems that fewer people are aware of this company (1951 catalog).

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Picture

Close-up of the picture from the page above. The text explains why it's simple to build with the Readi-cut system. I was hoping that those are Aladdin houses in the background, but I don't think they are.

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Thanks to the modern marvel of machinery (and electricity), one man can now do the work of six!

Thanks to the modern marvel of machinery (and electricity), and a central site for pre-cutting all the framing lumber, one man can now do the work of six!

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The Brentwood was a dandy house.

The Brentwood was a dandy house with four floor plans with some variation.

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FP1

Floorplan one is the only house with a fireplace.

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FP21

Floorplan two is down to two bedrooms, but has a bigger kitchen/DR.

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FP3

Floorplan 2 and 3 have the same layout, but 3 is a smaller footrpint.

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FP4

Floorplan 3 and 4 are the same footprint, but with three bedrooms carved into the small space.

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FP4

This appears to be Floorplan #1, as it has a fireplace and a planter under that bedroom window. Apparently, the houses in this subdivision have tremendous water pressure. The guy with the house is being pushed backwards.

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Then again, he also looks like Americas first metrosexual.

Then again, he also looks like America's first metrosexual.

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Thie

Located in Elm Grove, Wisconsin, this gorgeous Mid-Century Modern Ranch is a perfect match to the catalog image. My favorite feature is that over sized, dramatic fireplace (which appears to have several flues). Photo is copyright 2015 Dale Wolicki and Rebecca Hunter and can not be used or reproduced without written permission.

What a house!

What a house!

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You can visit Dale’s website here, and you can learn more about Rebecca here.

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