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Posts Tagged ‘chicago suburbs’

Finding the CUSTOMIZED Houses That Sears Built, Part III

February 13th, 2016 Sears Homes 1 comment

Updated! We have some beautiful photos now!!

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Click here to see the new pictures!

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Thanks to a remarkable and rare document that came into my life, Rachel Shoemaker and I have been able to find several customized Sears Homes. One of these is in Glen Ellyn (a Chicago suburb) and it’s a real beauty.

Absent this document (which wholly authenticates this as a Sears House), I’d never have known that this was a “Sears kit home.”

As with the other customized Sears Home we found, this house in Glen Ellyn was also owned by a high-ranking Sears employee, who started at Sears in the 1910s and remained with the company for many years.

According to city records, it was built in 1930 (which is probably about right) and has almost 4,500 square feet. Apparently, it hasn’t been offered for sale in many years, for there is no record of recent sales.

The photos below aren’t very good quality, and if anyone in the Chicago area would like to snap some better images, I’d be grateful!

To read about the other customized Sears Homes, click here.

Sometimes, Sears Homes look a lot like plan book homes.

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Yes, this is a Sears kit house.

This beautiful Colonial Revival is a Sears kit house, ordered by a long-time Sears employee. The bay window has a copper roof and the primary roof appears to be slate (although it is hard to be sure). Thanks to the county assessor for providing such a lovely photo!

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Located in Glen Ellyn.

It's hard to tell from these low-resolution images, but I suspect that those are copper gutters and it appears to be a solid-brick home. This was (and is) a very well-built home, and spacious, with almost 4,500 square feet.

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Front door is intriguing Jefferson

Shown here is a Sears Jefferson in Carbondale, Illinois. Take a look at that entrance. It is a match to the house in Glen Ellyn - right down to the details. The Jefferson in Carbondale was built in the late 1920s.

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Match front door

Here's a close-up of that front door on the Jefferson.

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Preston

The customized Sears House in Glen Ellyn is also a little reminiscent of the Sears Preston.

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Inside

The Preston was pretty fancy inside.

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Houses 1921

It's likely that the interior of the Glen Ellyn house has a few of these extra touches, too.

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Do they know

I'd love to get some bettter images of this house in Glen Ellyn, but for now, these will have to do! And it sure would be fun to know if the home's current owners know that they have a "Sears kit house"!

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To read about the other customized Sears Homes, click here.

Sometimes, Sears Homes look a lot like plan book homes.

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Richard Warren Sears: A Few Fun Facts!

November 28th, 2012 Sears Homes No comments

As mentioned in my previous blog, Richard Warren Sears was my hero, and he really was a marketing genius.

Here’s my #1 favorite story that showcases his brilliance:

Knowing that many households would have both his catalog and the Montgomery Ward catalog, Sears purposefully designed his catalog a little shorter and narrower than the Ward catalog. He knew that when the housewife was tidying up the home, the Sears catalog, being smaller, would be stacked on top of the Wards catalog.

The book Sears Roebuck and Company: 100th Anniversary relates that a Sunday School pupil was asked,”Where did the Ten Commandments come from?” The child innocently replied, “From the Sears, Roebuck catalog.”

Local merchants and owners of general stores were up in arms at the low prices Sears offered in his catalog and the bold promises that buyers could save money by eliminating the middle man. Of course, the middle man that Sears wanted to eliminate was the owner of the general store! In more than a few towns, children were promised a free movie ticket for every Sears catalog they brought into the local store. The catalogs were then piled high and ceremoniously burned in a massive bonfire.

In 1896, the annual sales for the mail order firm of Sears and Roebuck were $1.2 million and by 1914 they hit $101 million. At its peak in 1915, the general merchandise catalog contained 100,000 items in 1200 pages and weighed four pounds.

During World War I, the Sears Roebuck catalog was the book most requested by American soldiers recovering in overseas hospitals. Julius Rosenwald sailed to France in the midst of the Great War (WWI) with four huge wooden crates, each filled with Sears catalogs, for distribution to the American boys lying in a hospital. (The Good Old Days; A History of American Morals and Manners as Seen Through the Sears Roebuck Catalogs.)

According to Sears, Roebuck, USA: The Great American Catalog Store and How It Grew a Sears customer wrote and asked to return several bottles of patent medicine shed purchased from Sears, explaining that the medicine had originally been intended for her husband and he’d since passed on. The clerk who received the inquiry responded by asking the woman if shed like to see a copy of Sears Tombstone Catalog.

The famous Chicago radio station, WLS, actually began as a promotional tool for Sears. In fact, WLS stands for Worlds Largest Store. The station signed on in 1924 with farm reports and weather information. Sears sold the radio station in the fall of 1928.

In the 1930s, Sears sold live baby chicks through their mail order catalogs. The chicks cost ten cents each and safe, live delivery was promised.

In November 1952, Sears announced it would sell the Allstate - a small car with a 100-inch wheelbase, capable of 35 mpg. It was an incredibly “basic” ride, and the first models lacked trunk lids and glove compartments. The little car with a four or six cylinder engine cost $1395 - $1796. Two years later, Sears stopped selling the cars, having sold about 1500. The reason: Sears was ill-prepared to handle the problem of trade-ins.

To see several beautiful photos of this 1950s Dream Machine, click here.

To see a video of the Henry J (the Sears Allstate), click here.

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For 76.99 pounds (British), you can have your own "Henry J" (Sears Allstate) auto. This is a miniature reproduction of the 1952 "Deluxe" Allstate, offered by minimodelshop.com.uk.

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To order your own Henry J, click here.

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WLS was originally started by Sears and Roebuck to use wholly as a promotional tool. WLS stands for Worlds Largest Store. Shown here is the first edition of the WLS (Sears) employee newsletter.

WLS was originally started by Sears and Roebuck to use wholly as a promotional tool. WLS stands for "World's Largest Store." Shown here is the first edition of the WLS (Sears) employee newsletter.

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Sears had a massive lumber mill just outside of Cairo, Illinois. The street was named Sears and Roebuck Road, but in later years, it was split into two dead-end streets by the highway. One side was named Sears Road.

Sears had a massive lumber mill just outside of Cairo, Illinois. The street was named "Sears and Roebuck Road," but in later years, it was split into two dead-end streets by the highway. One side was named "Sears Road."

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And the other side was named Roebuck Road.

And the other side was named "Roebuck Road."

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And Garmin never got the memo...

And Garmin never got the memo...

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To read more about the mill in Cairo, click here.

To read the prior blog about Richard Sears, click here.

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