The Hawthorne Effect

It wasn’t terribly long ago that I noticed that the Avondale and the Hawthorne were the same house, with a lone difference: The attic/second floor on the Hawthorne was enlarged, to create livable space. From what I’ve seen out in the world, the Avondale...

The Sears Elmhurst, Part II

Recently, Rachel Shoemaker was looking through a Sears Modern Homes catalog (1930) when she discovered a testimonial for a Sears Elmhurst built in Flushing, New York. She then did some extra digging and was able to glean the home’s current address. In fact,...

The Niota: 1200 Square Feet For $942

Not a bad deal to buy 1,200 square feet of kit house for less than $1,000, even in 1916! The Sears Niota – despite its being a good value and a cute house – was not a popular model for Sears.  And yet, according to a small promotional ad that appeared in...