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Another Mystery in Richmond!

March 14th, 2014 Sears Homes 16 comments

My blog on the Sears Houses in Richmond has gotten several hundred views in the last few days. I am tickled pink to see it, but I wish I knew what led folks to a 15-month old blog!

But in the meantime, I’ve made another *fascinating* discovery, which might lead me to a neighborhood of Sears Homes in Richmond!

Today, David Spriggs and I were doing research at the Norfolk Public Library, and I found this article (June 16, 1921) in the Richmond Times Dispatch. At first glance, it looks like another 1920s ad, but look closely.

Article

The "beautiful bungalow" shown in the advertisement is a Sears Elsmore.

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Check out the fine print.

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And you can buy “all the material necessary to build this charming bungalow” - from Sears!
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If you look closely at the house in the ad, youll see its a Sears Elsmore.

If you look closely at the house in the ad, you'll see it's a Sears "Elsmore." In fact, it's the picture right out of the Sears Modern Homes catalog!

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This is the picture used in the advertisement shown above.

This is the picture used in the advertisement shown above.

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Heres an Elsmore in Elgin, Illinois. Were any of these beautiful bungalows built in Richmond?

Here's an Elsmore in Elgin, Illinois. Were any of these "beautiful bungalows" built in Richmond?

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Perhaps someone familiar with Richmond can help me find this neighborhood! Was the builder successful in pitching these Sears kit homes to the people who bought his lots?

This could be fun!!  Please leave a comment below if you know where this area is!

To learn more about the Sears Homes I found in Richmond, click here.

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The True Origins of the Sears Magnolia

February 10th, 2014 Sears Homes 5 comments

The Sears Magnolia, offered from 1918-1922, seems to be a source of a much misinformation and confusion.

Yesterday, someone sent me a link to another purported “Magnolia” in Watseka, IL (719 South Fourth Street). And then a member in our “Sears Homes” Facebook group showcased a quote from author Daniel Reiff (Houses from Books) stating that even though the house in Watseka is not a Sears Magnolia, it may have been an inspiration for the Sears architects.

Built models might have also been an influence [for the Sears Magnolia]. Only one hundred miles from Chicago, in Watseka, IL is an impressive Colonial Revival built in 1903 with many features in common with the Magnolia (Houses from Books, p. 194).

I’d say there are a few other houses that have “many features in common with the Magnolia” - as in thousands.

The Magnolia would be best described as a Colonial Revival, which was a hugely popular housing style in the late 1800s and early 1900s. Sears was not an innovator in anything, most of all, architectural design. They looked at what was popular and created their housing designs accordingly.

Judging from the photos in Houses from Books, much of Reiff’s research was centered in the Northeast, specifically the New York area. Mr. Reiff should have traveled down to the South, because we’re loaded with examples of what is commonly known as the Colonial Revival.

If I felt compelled to connect a specific house to the architect’s creation of the Sears Magnolia, I’d put my money on a 1910-built house in Blacksburg, SC (photos below).

The South Carolina “Magnolia” was built in 1910, and based on the home’s interior moldings, mantels, staircase and some other clues, I’d say that the 1910 build-date is pretty accurate. And although this is a wild guess, I suspect that it MAY BE a pattern book house.

This “SCFM” (”South Carolina Faux Maggy”) is four feet wider and four feet longer than the Sears Magnolia.

When Sears “borrowed” patterns from other sources, they’d change the dimensions a bit, and in the case of the SCFM, it was a bit too big for Sears purposes, so shrinking the footprint made sense.

One more interesting detail: The underside of the front porch (eaves) shows that there are ten brackets across the front of the Magnolia. The SCFM has eight brackets. The Magnolia’s dormer has four of these eave brackets. The SCFM has three. These are the kind of details that matter.

Mr. Reiff also identified a Sears Magnolia in Dunkirk, NY.


A second example of a brick Magnolia can be found in Dunkirk NY, Despite the lack of side wings because of the narrow lot, the similarities to the Sears model are still striking, but the house is much narrower than its model. In fact, although the 93 West Fourth Street is the same depth as the Magnolia (36′1 vs. 36), it is a full ten feet narrower (29.10 vs. 40.0)
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All of which are deal killers. Dimensions matter - a lot. However, Mr. Reiff pulls it out of the fire at the end with this:

The plan of the Dunkirk house is considerably different. Instead of the formal central hallway with staircase and rooms on either side, here the plan is far more compact; One enters the living room which runs across the front of the house in the middle of its long side; the stairs are at one end…Here we almost certainly have an instance of a local builder who studied the illustration in the Sears catalog and created his own version of it, without ordering the plans or, in all likelihood, any of the materials from Sears (p. 196).


Besides, if you were going to name a house “The Magnolia,” would your inspiration come from the frozen North?

I think not.

Now, where is that 9th Magnolia?

To see pictures of all eight Sears Magnolias, click here.

To read more about the “fake” Magnolia in SC, click here.

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If I was going to pick a house to have been a model for the Magnolia, Id pick this house in Blacksburg, SC!!

If I were going to pick a house to have been a "model" for the Magnolia, I'd pick this house in Blacksburg, South Carolina After all, this actually looks like a Magnolia!

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The Magnolia was offered from 1918-1922 and is shown here on the cover of the 1918 Modern Homes catalog.

The Magnolia was offered from 1918-1922 and is shown here on the cover of the 1918 Modern Homes catalog. Some may describe it as a Colonial Revival, but really, it's a foursquare with delusions of grandeur.

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!92

The Magnolia (1920 Modern Homes catalog).

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This house in Blacksburg, SC was built in 1910. You want to talk about a model for the Magnolia? This would be it. The house was wider and deeper than the Magnolia, but it would have been easy work to cut it down to size for a kit house catalog.

This house in Blacksburg, SC was built in 1910. You want to talk about a "model" for the Magnolia? This would be it. The house was wider and deeper than the Magnolia, but it would have been easy work to "cut it down to size" for inclusion in a kit house catalog. There are 15 small lites over the large windows on the first floor - just like the Magnolia. And, it's in South Carolina, just where you'd expect to find a "Magnolia"!

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The other big difference are the columns.

The other big difference is the columns. The real Magnolia has hollow wooden columns (made of poplar). The house in Blacksburg had columns made of concrete. Try shipping *that* from Chicago!

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The details around the eaves are also a little bit off.

The details around the eaves are also a little bit "off." The eave brackets on the SC house are more ornate (photo on right). The underside of the front porch (eaves) shows that there are ten brackets on the Sears Magnolia. The Blacksburg house has eight brackets. The Magnolia's dormer has four of these eave brackets. The Blacksburg house has three. These are the kind of details that really do matter. (The house on the left is a Magnolia in Nebraska which has since been torn down. Photo is courtesy Nebraska State Historical Society and may not be used or reproduced without written permission.)

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But boy oh boy, its a close one!!

But boy oh boy, it's a close one!!

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Has those 15 lites over the window, too!

Has those 15 lites over the window, too!

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Even the interior floorplan was a good match!

However, the interior floorplan was not quite right, and that's a big deal, too.

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Heres the real deal in Northern West Virginia.

Here's the real deal in Northern West Virginia.

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And here are

In June 2012, I traveled to Anderson, SC and found these two Colonial Revivals within a block of each other. In the South, this house style is very popular and can be found in almost every old neighborhood. In fact, these houses might just be real Colonials (as opposed to a post-Civil war "Revival").

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The Colonial Revival was a hugely popular housing style in the late 1800s and early 1900s. To learn more about this style, I heartily recommend this book. Why, its just *FULL* of Sears Magnolias!!!  (Not)

The Colonial Revival was a hugely popular housing style in the late 1800s and early 1900s. To learn more about this style, I heartily recommend this book. Why, it's just *FULL* of Sears Magnolias!!! (Not)

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To contact Rose, please leave a comment below.

Better yet, if you’d like to buy a copy or Rose’s book, click here.

To read about the now-deceased Magnolia in Lincoln, Nebraska, click here.

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Marguerite’s Beautiful and Beloved #124

February 5th, 2014 Sears Homes 4 comments

Last year, Sears homeowner Marguerite Deppert saw my blogs (here and here) on Sears Modern Home #124 and sent me several wonderful photos of her own home, which she had recently purchased in Montvale, NJ.

It’s a real beauty and in gorgeous condition. I wouldn’t be surprised if Montvale has many Sears Homes, due in part to the fact that they’re less than 30 miles from Port Newark, where Sears had a large mill. (Sears had but two mills - one in Cairo, IL and one in Newark, NJ.)

Thanks so much to Marguerite Deppert for sharing these photos with me! I’ve been drooling over them all morning!

To see a wide variety of pictures of Sears Modern Home 124, click here.

Did you know there’s a #124 in Lincolnton, Georgia? Click here to see that.

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Number 124 was gone by 1918 (when Sears Homes were given names), but it seemed to be a fairly popular house. Its certainly distinctive!

Sears Modern Home #124 was gone from the catalogs by 1918 (when Sears Homes were given names), but it seemed to be a fairly popular house. It's certainly distinctive! (1916)

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Marguerites house was even mentioned in the 1916 catalog!

Marguerite's house was even mentioned in the 1916 catalog!

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Spaciosu floor plan.

Some of the older homes have rather "odd" floorplans, but #124 was quite sensible.

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SA

Years ago, Rebecca Hunter and I toured the inside of the #124 in Crystal Lake, IL and that little bathroom shown above was really tucked away under that sloping roof. Interesting, but almost claustrophobic.

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Nice house, and a darn good price!

Nice house, and a darn good price!

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Oh my, what a house!

Oh my, what a house! Even the detail around the chimneys is a match to the vintage image! (Photo is copyright 2013 Marguerite Deppert and may not be used or reproduced without written permission.)

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Wow.

The rock border on the driveway is a nice complement to the stone columns. (Photo is copyright 2013 Marguerite Deppert and may not be used or reproduced without written permission.)

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phoo

A view from the side highlights that beautiful stone work on the chimney. The two chimneys are covered with stone to the roofline, and then above the roofline, they're brick. (Photo is copyright 2013 Marguerite Deppert and may not be used or reproduced without written permission.)

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close up

Close up of those unique details on the front porch. (Photo is copyright 2013 Marguerite Deppert and may not be used or reproduced without written permission.)

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house

What a fine-looking house. What a treasure for Montvale. And I suspect Marguerite is one of the happiest homeowners in America! (Photo is copyright 2013 Marguerite Deppert and may not be used or reproduced without written permission.)

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details

Look at those wee tiny second-floor windows tucked up under that porch roof. (Photo is copyright 2013 Marguerite Deppert and may not be used or reproduced without written permission.)

What a beautiful house!

What a beautiful house! Just stunning. (Photo is copyright 2013 Marguerite Deppert and may not be used or reproduced without written permission.)

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Thanks again to Marguerite for sharing these wonderful photos!

To see a wide variety of pictures of Sears Modern Home 124, click here.

Did you know there’s a #124 in Lincolnton, Georgia? Click here to see that.

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“Americanized English” - The Sears Wilmore

January 16th, 2014 Sears Homes 1 comment

“We have worked out an attractive exterior along the lines commonly known as ‘Americanized English.’”

So reads the text that accompanies the description of the pretty little Neo-Tudor, known as a “Wilmore.”

And better yet, “The kitchen is sure to make friends among housewives…”

That’s a dark day in womanhood when a woman’s best friend is a kitchen.

Thanks to Dale Wolicki and Rebecca Hunter for sharing their photos of Wilmores found in the Midwest!

To read my favorite blog about Sears biggest house, click here.

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The Wilmore

One of the optional extras for The Wilmore was a permanent staircase to the expandable attic (1938).

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Not a very big house, but a smart floor plan!

Not a very big house, but a smart floor plan!

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It is a real cutie-pie of a house.

It is a real cutie-pie of a house. Note the bellcast roof on the right rear.

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Heres a pretty little Wilmore that Dale found in West Peoria, IL.

Here's a pretty little Wilmore that Dale found in West Peoria, IL. Someone painted over the nine-lite window on the front door. Ugh! And then someone put up sea-shell shutters! (I wonder if Suzie sold them the sea-shell shutters?) Photo is copyright 2014 Dale Wolicki and may not be used or reproduced without written permission.

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Rebecca Hunter found this Wilmore in Mendota, IL.

Rebecca Hunter found this Wilmore in Mendota, IL. I love the vintage lawnchairs. Photo is copyright 2010 Rebecca Hunter and may not be used or reproduced without written permisison.

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Heres a Wilmore I found in the Staunton area,

Here's a Wilmore I found in the Staunton (Virginia) area, just across from the North River School. If someone can give me a better address than that, I'd be very grateful.

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And this is perhaps the most interesting Wilmore. Its a customized Wimore in Kirkwood, Missouri, and I visited the house in 2003, and authenticated it as The Real Deal. The house was turned sideways on the lot, and the front gable was extended to create a more spacious living room.

And this is perhaps the most interesting Wilmore. It's a customized Wilmore in Kirkwood, Missouri, and I visited the house in 2003, and authenticated it as The Real Deal. The floorplan is *flipped* (as compared to the catalog image) and turned 90 degrees on the lot. The front gable was extended to create a more spacious dining room. The front door was moved to the side of the gable, and a small window is on the smaller gable in place of a door. This angle really highlights that bellcast roof on the gable (left side of picture).

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To contact Rose, please leave a comment below.

To visit Rebecca’s website, click here.

Dale’s website is here.

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Bob Beckel’s Christmas Crescent

December 7th, 2013 Sears Homes 3 comments

Friday night, Milton and I turned on the television and saw “The Five” (talk show on Fox News, with five commentators, including Bob Beckel).  Within 30 seconds, the program showed a picture of Bob Beckel’s house, and I exclaimed to Milton, “Oh my goodness. It’s a Sears Crescent!”

Sure enough, after I got a close look, I saw it was a Christmas Crescent.

What is a Sears house? Sears homes were 12,000-piece kit houses, and each kit came with a a 75-page instruction book. Sears promised that “a man of average abilities” could have it assembled in 90 days. The instruction book offered this somber warning: “Do not take anyone’s advice on how this house should be assembled.” The framing members were marked with a letter and a three-digit-number to facilitate construction. Today, these marks can help authenticate that a house is a kit home.

Searching for these homes is like hunting for hidden treasure. From 1908-1940, about 70,000 Sears Homes were sold, but in the 1940s, during a corporate housecleaning, Sears destroyed all sales records. The only way to find these homes is literally one-by-one.

Or one television show at a time.  :)

At some point, the classic Crescent windows in Mr. Beckel’s house were discarded and replaced (and that’s a real pity) but the house does have its original cypress clapboards. The small shed dormer was probably added later, but it *might* have been original to the house. There was some usable space on the 2nd floor, and dormers are a frequent addition to the Sears Crescent.

Mr. Beckel, did you know you have a Sears house? If you’re like 90% of Americans, you did NOT know - until now!

To read more about the Sears Crescent, click here.

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Bob Beckels house, all decked out for the holidays.

Bob Beckel's house, all decked out for the holidays. Although it's barely visible in this photo, at the top of the porch's arch, you can see a faint triangle there. This is one of the classic signs of a Sears Crescent.

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Sears Crescent from the 1921 Sears Modern Homes catalog.

Sears Crescent from the 1921 Sears Modern Homes catalog.

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Judging by the placement of the fireplace, Mr. Beckels house is a

This photo shows that triangle on the porch's peak more clearly. And notice the three large columns on the corners of the porch. All classic Crescent features. And it has its original siding!

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Flippped

The Crescent was offered from 1918-1928. Image above is from the 1928 catalog. Note the unusual windows, the triangle in the porch's peak, and the three columns. That massive porch is its most distinctive feature.

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RaleighThe dormers were original to this Crescent in Raleigh, NC.

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A darling

A darling little Crescent in Wheeling, WV, sitting like a jewel atop the hill.

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One of my favorite Crescents in Bloomington, IL.

One of my favorite Crescents in Bloomington, IL. It still has the original lattice work, as shown in the catalog images. And like Mr. Beckel's house, it has the optional fireplace.

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In 1928

In 1928, the "super-sized Crescent" (as Mr. Beckel has) was a mere $2,195. The larger floorplan is shown in the upper right. The 2nd floor layout is on the lower right.

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This testimonial

Jerome Kelly from an unnamed city really loves his little Crescent.

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To learn more about the Sears Crescent (with interior views), click here.

Want to learn how to identify kit homes? Click here.

Are there more kit homes in Beckel’s neighborhood of Brookmont? Without a doubt. There was a Sears Modern Homes Sales Center nearby, and these were only placed in communities where sales were already strong. Plus, sales went way up after one of these retail stores was opened in the area.

To contact Rose, please leave a comment below.

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Permanent Furniture III: Bookcase Colonnades

December 4th, 2013 Sears Homes 1 comment

In the early 1980s, my husband and I looked at an Aladdin Shadowlawn for sale in Chesapeake, Virginia. We both fell head-over-heels in love with the solid-oak bookcase colonnades between the living room and dining room.

It was just last week that I learned that, in the early 1900s, these enchanting built-ins were known as “Permanent Furniture.”

“Permanent furniture” (built-in cabinetry) was a brilliant concept. The more “permanent furniture” present in a house, the less “temporary furniture” the new homeowners would need to purchase. And all these built-ins really did make best-possible use of small spaces.

To read more about permanent furniture, click here or here.

As always, thanks to Norfolk historian and librarian Bill Inge for sharing his wonderful old architecture books with moi!

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House

More than 30 years ago, we looked in the windows of this Aladdin Shadowlawn in Chesapeake, Virginia (near Chesapeake Square Mall) and caught a glimpse of the solid oak built-in bookcase colonnades and fell hopelessly in love. There's something about "permanent furniture" in old houses that still makes me swoon.

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The Aladdin Shadowlawn had beautiful built-in bookcase colonnades.

The Aladdin Shadowlawn came with beautiful built-in bookcase colonnades (1919 catalog).

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These colonnades appeared in the Sears Roebuck Building Materials catalog (1921).

These colonnades appeared in the Sears Roebuck "Building Materials" catalog (1921). Pretty basic and very plain and no shelving or bookcases. And who's Carlton? My guess is that he's someone that wasn't well liked at Sears. Maybe it started out as a practical joke. "Let's name those really boring colonnades after that boring guy, Carlton who never does anything but stand around and look goofy," and before they knew it, the $34 colonnades were listed in the Sears catalog as "Carlton Colonnades."

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1921

For $82.50, you could buy a colonnade that actually had a practical purpose (unlike Carlton).

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The

The Sears Osborn featured these bookcase colonnades with either wooden muntins or leaded glass doors (1919).

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No sooner had I returned Bill Inges 1927 Builders Woodworking catalog than he loaned me this little treasure. It was full of - colonnades!

No sooner had I returned Bill Inge's 1927 Builders' Woodworking catalog than he loaned me this little treasure, "Building With Assurance; Morgan Millwork." It was full of - colonnades! It was published in 1923.

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And the first page of the Colonnade Chapter offered some interesting insights as to why we love colonnades.

And the first page of the Colonnade Chapter offered some interesting insights as to why we love colonnades: "It's an imitation of nature itself." BTW, check out the lovebird logo.

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Nice

Nice way to dress up a doorway!

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house

These colonnades are simple, but quite attractive. That rug looks like a trip hazard, though. The dining room furniture looks like it came out of a dollhouse. The proportions are skewed.

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Aon d

Apparently Morgan had their own line of Carlton Colonnades.

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test

Much more ornate, and bigger bookcases, too. The original caption reads, "This Morgan standardized design offers a fine opportunity for tasty decoration with jardinieres, statuary, bric-a-brac, etc." I had to look up "jardinieres," because I've read a lot of books in my life but I have never seen that word. Turns out, "jardinieres" is a female gardener, allegedly. I'm not sure that even the most progressive 1920s housewife would be too keen on the idea of using built-in bookcases to store female gardeners.

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This one's my favorite: Rugged, sturdy, spacious and a built-in desk, too.

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That desk is pretty cool, even if he does have a lot of bills hidden inside of it.

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Another beautiful colonnade, but in use as a china hutch!

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A real-life bookcase colonnade in a Sears Hazelton in Oklahoma. Photo is copyright 2010 Rachel Shoemaker and may not be used or reproduced without written permission.

A real-life bookcase colonnade in a Sears Hazelton in Oklahoma. (Photo is copyright 2010 Rachel Shoemaker and may not be used or reproduced without written permission. No foolin'.)

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To read about the Sears Magnolia we found in West Virginia, click here.

To read more about built-ins, click here.

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Oh My Stars, It’s a Stone Ridge!

November 24th, 2013 Sears Homes 2 comments

Anyone who’s ever ridden in a car with me knows that there’s an ever-present hazard: In the midst of conversation, I may go completely silent, close my eyes for a second or two, and then I utter those eleven words that all my friends dread:

“Can we turn the car around? I think I saw something.”

And my friends know that “I think I saw something” is code for, “I just saw a kit house I have never ever seen before and we have to turn this car around right now or I will be not be able to utter a coherent sentence for the next two hours because all available processing power will go to thinking about that house we just passed.”

It happened last week. Milton and I were driving on Granby Street, on our way to Mary Pretlow Public Library (in Ocean View). We were chatting away when an old house caught my attention.

In mid-sentence, I stopped talking and spun my head around to look at the house.

Politely and calmly, Milton asked, “What did you see?”

“A Stone Ridge,” I replied with great excitement. “I can’t believe it. I’ve been looking for this house for years and years, and I’ve been driving right past it all this time.”

We pulled over to the curb while Milton snapped a few quick pictures with his handy-dandy cell phone.

Later that evening, sitting in the blissfully quiet library, I closed my eyes and called up the original catalog image from the recesses of my mind, and then compared it to the house we’d seen on Granby Street. After comparing the two images, I became more confident that the house on Granby was indeed, The Stone Ridge, from Sears.

I’m starting to think Milton is my Good Luck House-Hunting Charm. Last March when we were riding in his truck, I discovered another grand Sears House, The Martha Washington, also in Norfolk!

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The Stone Ridge, from the 1921 Sears Modern Homes catalog.

The Stone Ridge, from the 1921 Sears Modern Homes catalog.

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Floor plan spacious

The Stone Ridge was a pretty fance house, with plenty of closet space. The house on Granby does not have the optional fireplace. I wonder if it has the optional grand piano?

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Text 1921

"Here is a large comfortable house that will identify its owner as a person of good taste." And what happens if you sell the house? Do you lose your classy identity and become a person of poor tastes?

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1921 house

Beautiful house, and I love the river rock.

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oh baby

Be still my quivering heart! Fortunately, 90 years later, it still retains its original siding, windows, fine lines and elegance. If you could peak behind that tall tree on the right corner, you'd see the small bump-out (for the bedroom). The house on Granby is a spot-on match to the Sears "Stone Ridge" with two iddy-biddy differences. The Norfolk house does not have the dormers or the fireplace chimney. It's possible that the house was built *with* those small dormers, but they may have been removed during a roofing job. Or it's possible the house was built sans dormers.

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What a house

Saturday afternoon, I ran into my friend Bill Inge at the Mary Pretlow Library. He said, "I saw you standing in the middle of Granby Street, taking pictures of that old house." After I thought about it a minute, I asked him, "How did you know it was me?" He said, "Because I realized that you were the only person I knew that'd be standing in the middle of a busy road, snapping photos of an old bungalow."

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Detail

Look at the detail in this front gable. God bless the owners for leaving the house original.

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details

Looks just like it did in 1921!

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compare

The side-by-side comparison of the two images is stunning.

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house

And as a nice bonus, there's a Sears Argyle on the same block! (1919 catalog)

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bonus

And it's a fine-looking home, too!

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Oh

And a final thought, this fine home survived the Hurricane of 1933 which was a horrific storm. Many houses in Ocean View were destroyed by that storm. Let's see if this house will survive the vinyl siding salesman!

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To read more about the Sears Homes in Norfolk, click here.

To contact Rose, please leave a comment below!

Meet Me in Louisa! (September 15th at 2:00 pm)

September 8th, 2013 Sears Homes 3 comments

This Sunday (September 15th), I’ll be in Louisa, Virginia (near Charlottesville) giving a talk on the kit homes in Louisa County.

In the last 12 years, I’ve given more than 250 lectures in 26 states, and the #1 comment I hear from attendees is, “This was such fun, and I learned so much!”

A few fun facts:

* Sears Kit Homes were not prefab homes, but were true kits. Each 12,000-piece kit came with a a 75-page instruction book and a promise that “a man of average abilities” could have it assembled in 90 days.

*  The instruction book offered this somber warning: “Do not take anyone’s advice on how this house should be assembled.”

* The framing members were marked with a letter and a three-digit-number to facilitate construction. Today, these marks can help authenticate that a house is a kit home.

* More than 3/4ths of the people living in these homes don’t realize that they’ve living in a historically significant home!

* And 80% of the people who think that they have a Sears Home are wrong!

* Searching for these homes is like hunting for hidden treasure. From 1908-1940, about 70,000 Sears Homes were sold, but in the 1940s, during a corporate housecleaning, Sears destroyed all sales records. The only way to find these homes is literally one-by-one.


I hope you’ll be able to come out and join us on September 15th at 2:00 pm, at 214 Fredericksburg Avenue in Louisa.

The auditorium only holds 200 people, so get there early!

And if you know anyone who loves old houses, please invite them to join you!

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Woo-hoo!

Okay, actually this is a simple mailer that Aladdin sent out to their customers the late 1910s to let people know that their Aladdin catalog was on its way. It was so cute I decided I could use it here.

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Aladdin was actually a bigger company than Sears (in terms of mail-order kit home sales). Here in Southern Virginia, Ive found far more Aladdin Houses than Sears.

Aladdin was a bigger company than Sears (in terms of mail-order kit home sales). Here in Southern Virginia, I've found far more Aladdin Houses than Sears. While Aladdin was based in Bay City (Michigan), they had a very large mill in Wilmington, NC. The red dot shows where Louisa is located. Or that's what my husband claims. I have plenty of trouble with maps that have lots of detail. Maps like this leave me feeling like I need to lie down for a bit.

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One of my favorite finds in Louisa was this Aladdin Cape Cod (model name).

One of my favorite finds in Louisa was this Aladdin "Cape Cod" (model name).

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Ooh la la, what a pretty house!

Ooh la la, what a pretty house! And it's in Louisa!

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Also found an Aladdin Madison! (From the 1937 catalog)

Also found an Aladdin Madison! (From the 1937 catalog)

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Oh

The front entry has been squared up and enclosed, but other than that, it's a good match!

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My favorite find was the Aladdin Kentucky!

My favorite find was the Aladdin Kentucky! (From the 1915 catalog).

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This was a spacious and fine home.

This was a spacious and fine home.

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Now thats a gorgeous house!

Of all the houses I've found in my house-hunting career, this beauty is certainly one of my Top Ten Favorites. It looks much like it did when it first appeared in the 1912 Aladdin Homes catalog. Original windows, original cypress clapboards, original columns and porch. Good golly, what a house.

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Man oh man, what a match!

Man oh man, what a match!

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Ill also be talking about what I found in nearby communities, such as this Aladdin Shadowlawn in Orange!

I'll also be talking about what I found in nearby communities, such as this Aladdin Shadowlawn in Orange!

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Another

And what a fine-looking Shadowlawn it is.

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The Wexford, from the 1936 Sears Modern Homes catalog.

The Wexford, from the 1936 Sears Modern Homes catalog.

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Mineral is best known as the epicenter of the August 2011 earthquake. Its also the home to a perfect Sears Wexford.

Mineral is best known as the epicenter of the August 2011 earthquake. It's also the home to a perfect Sears Wexford. The house was "reversed" from the original image shown in the catalog, which was a common option.

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And look

And look what I found in Charlottesville!

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And look what I found in Charlottesville!

It's a picture-perfect Sears Rockford! Charlottesville has several kit homes that I discovered during a quickie drive-through. I'm sure there are many more just begging to be found.

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To get more information about the upcoming talk, please contact Elaine at info@louisacountyhistoricalsociety.org

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About Rose:

Rose Thornton has traveled throughout the country, seeking and finding Sears Homes. In that time, she’s written dozens of newspaper and magazine articles and several books.

Rose is the author of The Houses That Sears Built (2002,) Finding the Houses That Sears Built (2004) and she’s the co-author of California’s Kit Homes (2004) and Montgomery Wards Mail-Order Homes (2010). Rose’s newest book - The Sears Homes of Illinois - was published in 2011.

Rose has traveled to 26 states to give more than 200 lectures on Sears Homes, from Bungalow Heaven in Los Angeles to The Smithsonian in Washington, DC. She has addressed a wide variety of audiences from architectural preservationists in Boston, St. Louis and Chicago to kit home enthusiasts in small towns across America.

Rose has appeared on PBS (History Detectives), A&E (Biography), CBS (Sunday Morning News) and her book was featured in its own category on Jeopardy. She is considered the country’s #1 authority on kit homes. Her work has been featured in the Wall Street JournalNew York Times, Christian Science Monitor, Washington Post, L. A. Times, Dallas Morning News, Old House Journal, American Bungalow, Blue Ridge Country and about 100 other publications. Twice in the last three years, the story of her unique career was picked up by the AP and in May 2009, she was interviewed on BBC Radio.

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And Sometimes, They’re Hiding By The Post Office

September 4th, 2013 Sears Homes 1 comment

How many times have I driven the streets of Norfolk, searching for kit homes?

Well, let’s just say it’s a number higher than 20. Earlier this year, I discovered a Martha Washington when Milton and I were on our way to buy some honey biscuits from Church’s.

That was a shocker.

And then yesterday, I had occasion to seek out and find a new post office here in Norview (by the airport) and on my way to the post office, I saw a PERFECT Aladdin kit house, The Maples.

Today, I drove down the same road (this time, with my camera), trying to get in position to surreptitiously get a photo, when I drove past a Sears Willard.

One street, and two perfect kit homes.

Wow.

Just wow.

And now I’m wondering if I’m going to find a Magnolia somewhere in Norfolk!

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The Maples was a darling little bungalow offered by Aladdin (based in Bay City, Michigan).

The Maples was a darling little bungalow offered by Aladdin (based in Bay City, Michigan).

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One little house, two floor plans.

One little house, two floor plans.

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house

The second floorplan has no bathroom.

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What a cute house!

What a cute house!

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Oh yeah, baby!

Oh yeah, baby! What a perfect match!

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The other surprise  was the Sears Willard, just one block from the post office.

The other surprise was the Sears Willard, just one block from the post office. The image above is from the 1928 catalog. The living room has three windows on the right side (seen above).

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The Willard was a very popular house for Sears.

The Willard was a very popular house for Sears.

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And here it

A perfect Willard, less than two miles from my house. Wow.

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To learn more about kit homes, click here.

To contact Rose, leave a comment below.

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Eight Pretty Maggies in a Row

August 29th, 2013 Sears Homes 9 comments

As of last month, we’ve found eight Sears Magnolias. There are probably more, but where are they?

The last three Magnolias that were discovered (in North Carolina, New York and West Virginia) were found thanks to the readers of this blog.

So where’s Number Nine?  :)

If you know, please leave a comment below!

Below are pictures of the eight Magnolias.

Enjoy!

The Sears Magnolia was featured on the cover of the 1918 Modern Homes catalog.

The Sears Magnolia was featured on the cover of the 1918 Modern Homes catalog.

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When first offered

When first offered in 1918, the Magnolia was also offered as a "plan" (blueprints only) for $10.

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The Magnolia in Benson, NC was discovered when a faithful reader of the blog sent me a note and reported that shed seen a Magnolia featured on the news. She even sent me a link to the news story, so I was able to conform it was a Magnolia before I traveld five hours south to Benson.

The Magnolia in Benson, NC was discovered when a faithful reader of the blog sent me a note and reported that she'd seen a Magnolia featured on the news. She even sent me a link to the news story, so I was able to conform it was a Magnolia before I traveled five hours south to Benson. This Magnolia has been in constant use as a funeral home since the early 1940s. The interior has been pretty well gutted and rebuilt, but at least it's still standing.

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Canton, Ohio

The Magnolia in Canton, Ohio was almost lost in the 1980s. The roof had collapsed into the second floor, but the house was purchased by someone who truly loved old houses, and they did a thorough restoration of the home. In 2002, I visited this house when filming a segment for PBS's "History Detectives." Photo is courtesy Janet LaMonica and may not be used or reproduced without written permission.

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Located in the hills of West Virginia, this beautiful Magnolia also passed through its own shadow of death in the early 2000s. In 2003, it was purchased and lovingly restored.

Located in the hills of West Virginia, this beautiful Magnolia also passed through its own "shadow of death" in the early 2000s. In 2003, it was purchased and lovingly restored.

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In 1985, this Magnolia in Lincoln, Nebraska was in pitiful shape (when these photos were taken). In late 1985, the house suffered additional damage when it caught fire. It was razed sometime in 1985.

In 1985, this Magnolia in Lincoln, Nebraska was in pitiful shape (when these photos were taken). In late 1985, the house suffered additional damage when it caught fire. It was razed sometime in 1985. Photo is courtesy Nebraska State Historical Society and may not be used or reproduced without written permission.

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Syracuse

The Seventh Magnolia (in Syracuse, NY) was also discovered thanks to a faithful reader of this blog. It was built by Edward Knapp for his two sisters sometime between 1918-1921. In the 1990s, it was purchased and restored by someone who loved the house and appreciated its unique history. Photo is courtesy Mariel Proulx and may not be used or reproduced without written permission.

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house house house

The Magnolia in South Bend, Indiana is now going through its own trying time. If you look at the underside of the front porch ceiling, you'll see moisture damage. The aluminum trim around the eaves and soffit is also falling away. Hopefully, this wonderful old house will be spared the fate of the Maggy in Nebraska. These photos are more than a year old, so perhaps good things are now happening for this house. Photo is courtesy James Layne and may not be used or reproduced without written permission.

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The Magnolia in Piedmont, Alabama is also needing a little love.

The Magnolia in Piedmont, Alabama is also needing a little love. It's sold three times in the last six years and when I was there in September 2010, it was looking a little ragged around the edges. However, it sold very recently (less than six months ago) and hopefully the new owners will return it to its former glory.

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Last but not least is this Magnolia in Irwin, Pennsylvania. It was built as a brick house, and the floorplan was altered a bit when the house was built. Construction began in 1922 and was not completed until 1927.

Last but not least is this Magnolia in Irwin, Pennsylvania. The brick exterior is original to the house and the floorplan was altered a bit when the house was built. Construction began in 1922 and was not completed until 1927. Photo is courtesy Bob Keeling and may not be used or reproduced without written permission.

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And in Blacksburg, SC

This "almost-a-Magnolia" was discovered in Blacksburg, SC. According to the homeowner (and tax records) the house was built in 1910, and based on millwork and other design elements, that seems like a good date. The classic "widow's walk" (flat top) on the hipped roof is not in place (as with a traditional Magnolia). And see those tall columns? They're solid concrete. No kit house would have concrete two-story columns due to the tremendous weight. These homes were designed with the expectation that a "man of average abilities" could build them in 90 days - or less! I suspect that this house in Blacksburg was purchased from a planbook or architectural magazine, and then Sears "borrowed" the design, shaved a few feet off the footprint and the Sears Magnolia was born.

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house house house

The Magnolia was also known as Sears Modern Home #2089. I found this marking in the basement of the Magnolia in Benson, NC. When these framing members were shipped out of Cairo, Illinois, one of the mill workers grabbed a blue grease pencil and marked the top beam in the pile of lumber that was about to be loaded onto a train for Benson. Today, this faint mark can be used to authenticate that this is indeed a Sears kit home.

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marked lumber

Years ago, I talked to an elder gent who remembered helping Mom and Dad build a Sears kit home. The father, standing on the building site, would yell out, "I need a G 503!" and the kids would scramble over the massive piles of framing members to find a beam marked G 503. The floor joist shown above was found in the Magnolia in WV.

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Now, about that 9th Magnolia…

Where is it?  :)

To learn more about how to identify a Sears Magnolia, click here.

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